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Huis van het Boek logoIn The Hague, you'll find a hidden gem for book enthusiasts: 'Huis van het Boek,' which translates to 'House of the Book.' The brand has been distilled to its core resulting in a self-explanatory logo that has given it a fitting, contemporary appearance.

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Design Dissolve | Symbol ConstructionThe Keep Up Agency logo was developed with the aim of representing the strategic stages of the agency's services. The symbol is made up of three arrows that form a figure similar to a target, symbolizing the setting of goals and obtaining results. Each arrow represents a key element: strategies, tactics and objectives, culminating in a central target that illustrates the focus on results and success. The sans-serif typography chosen for the logo complements the symbol, ensuring a timeless and balanced appearance.

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Taurus University As an exercise, I designed a logo for a fictional institution called Taurus University. The star at the center of the monogram subtly nods to the astrological theme, inspired by the university's name. This project drew inspiration from going through the work of my favorite studio, CGHNYC, and designing a university logo has long been on my bucket list.

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Ruimtevolk dynamic logoThe dynamic Ruimtevolk logo, composed of letters in 1:1 squares, perfectly reflects the expertise and versatility seen in their urban development projects. Its modular design ensures easy and dynamic adaptation across various assets.

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