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Victor Weiss

victorweiss

Brand, UI, Packaging, in Blumenau

✦ Yunicorn ✦ Blink* ✦ Lemonads

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Design Dissolve | Symbol ConstructionThe Keep Up Agency logo was developed with the aim of representing the strategic stages of the agency's services. The symbol is made up of three arrows that form a figure similar to a target, symbolizing the setting of goals and obtaining results. Each arrow represents a key element: strategies, tactics and objectives, culminating in a central target that illustrates the focus on results and success. The sans-serif typography chosen for the logo complements the symbol, ensuring a timeless and balanced appearance.

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Nol

@nol

Taurus University As an exercise, I designed a logo for a fictional institution called Taurus University. The star at the center of the monogram subtly nods to the astrological theme, inspired by the university's name. This project drew inspiration from going through the work of my favorite studio, CGHNYC, and designing a university logo has long been on my bucket list.

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